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Accentuating the Eyes: The Art of Permanent Makeup
 
When I think of the power of permanent eye makeup, another client always comes to mind. Advanced in years, she wanted the outer her to reflect the youthfulness of the inner her. The blue color of her eyes was stunning, and definitely worth flaunting; however, a few wisps of blonde eyelashes and a total absence of eyebrows did nothing towards the cause. She started out conservatively with very soft, natural-looking permanent eyebrows and lash enhancement. A year later she returned, asking for a bolder look. Here is what she had to say: Even with the plastic surgery (3 facelifts), the permanent makeup is what gave me the most self esteem. I wish Id known about it and done it years ago.
Consider the Advantages
Permanent makeup appeals to a wide variety of people. Busy moms, athletes, travelers, equestrians, chefs, models, doctors, dancers, police officers, busy career people and busily retired people have all been clients of mine. In my experience the best argument for a cosmetic tattoo is simply convenience. Individuals who suffer from allergies, toxicity issues, poor vision, hair loss or disabilities that limit manual dexterity have benefited from permanent makeup. Of course, the most rewarding aspect of permanent makeup is the most obvious: it stays put! Permanent eyeliner will never smear or rub away through watery eyes, perspiration, wind, snow, rain, fatigue, or a long nights sleep. For those of you who like


the compliment of eyeliner to your face, permanent makeup can give you the look you want without the extra work or cost involved with traditional makeup.
The Difference Between Lash Enhancement and Eyeliner
Skillfully applied lash enhancement looks very natural, not at all like makeup. For a lash enhancement, one or more shades of color are placed in a sprinkle or a line at the base of the eyelash hairs only, making the lashes appear darker and thicker. Rather than eyeliner, I recommend lash enhancement to women, or men, who want a lift to their face naturally. It makes a good argument for less is more.
Eyeliner begins with lash enhancement and then widens above or below the eyelashes. Permanent eyeliner can have a hard edge, a softened edge, or even a smudgy, shadow look placed where it most enhances you. It can be very precise, with delicate, crisp endings to the lines; or it can be a soft powdery look. Eyeliner really rocks as a way to bring a flattering color lift to the face. Sometimes a subtle blend of multiple colors creates the perfect effect. I recommend you think conservative, tasteful, and classic. Although this is not totally permanent, it is long lasting. Choose cosmetic tattoos that will wear well through changes in mind, lifestyle and age. To bring out the trendy, glamorous or outrageous expressions of you just add topical cosmetics.
Like Makeup Only Better!
Permanent makeup is an excellent way to enhance your natural facial features. Permanent eyeliner works especially to perfect the balance, shape and overall look of the eyes. Time and again, I witness permanent eyeliner, or simple lash enhancement, lend power, alertness, confidence and youthfulness to the faces of both men and women. To read more about the art of permanent makeup please visit my web site www.DawnColors.com.

About The Author

Dawn Willards extensive career in the fine and applied arts has included lettering, illustrations and photo and film styling. Twenty-three years as a photo and film stylist taught Dawn and array of artistic skills, one being makeup. Ms. Willards foray into permanent makeup began in 1996. She currently owns the Permanent Makeup Studio in Asheville North Carolina. She has explored a variety of techniques and has clients coming to her from Illinois, Ohio, South Carolina, Tennessee, New Hampshire, New Mexico and numerous towns in western and central North Carolina.

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